Ranking on SERPs can be much work. Keywords and Links are the most critical parts of the puzzle. If you want to rank, you cannot do without any of these two variables. To a considerable extent, links are the basis of Google’s Ranking Algorithm. Apart from their ranking benefits, backlinks can do a lot to...
Read moreHow to Design High Converting Landing Pages for Google Ads?
Making a landing page is not difficult, but it takes much work. It should not end at making ‘something that looks good.’ While having great aesthetics on your landing page is not a bad idea, you need to make sure that your landing page produces the results intended for its creation. Most of the time...
Read moreHow Low Volume Keywords Can Drive More Traffic
In the world of Search Engine Optimisation, the role of keywords cannot be overemphasised. Its importance in SERPs’ ranking factor can be only said to be second to creating great content. It is for this same reason that keyword research can be a massive task for webmasters. Any SEO expert who finds a high-volume keyword...
Read moreAdelaide’s SEO Specialists, International Media House Is Giving Back To The Community
Adelaide, South Australia – International Media House is the leading digital marketing agency in Adelaide. As a digital marketing agency with years of industry experience, International Media House has a reputation that precedes it and this has helped the team expand its coverage into the international scenes, helping businesses and individuals achieve their aims and...
Read moreHow and Why to Use Internal Links
Most content marketers indeed know that key search engines (like Google) take note of the web links used in their web site’s content when ranking sites. However, only a few understand the real power of carefully using links that connect the different pages of websites. The importance of the strategic use of internal links on...
Read moreHow to Refresh Your Old Content to Boost Organic Traffic
Every content creator and marketer out there is always looking for ways to publish a blog post that generates highly qualified traffic and ranks high in organic search. While a lot of teams focus on distributing new content, it’s also true that you can garner a lot more qualified traffic by recycling old material that...
Read moreTips to Improve Domain Authority
Search engines use a lot of factors to determine the ranking of a search engine. These factors are regularly updated over time, based on the new trends. One of the ranking factors that have become more important is the domain authority of a website. Domain Authority is a metric used to predict how well a...
Read more5 Quick Tips on How to do Keyword Research
Keyword research is one of the most important elements of Search Engine Optimisation. A lot of website owner often discredit the importance of keywords when optimizing their content for SEO. The reason? They aren’t getting the results that they want. Even the most affordable SEO specialists will tell you that keywords are the bedrocks of...
Read moreMay’s Latest Core Update: What You Need to Know
On the 4th of May, 2020, Google Search Liaison declared the release a of a broad core algorithm update. All over the world, it has been labelled the May 2020 Core Update and it’s only one of the many broad core algorithm updates that Google releases about three to four times on a yearly basis....
Read moreHow To Use Search Console To Improve Rankings
For most web owners, The search console is nothing more than a free tool that they can to understand how Google views their website. Unfortunately, that is where it ends. A lot of website owners miss out on the fact that they can use the Search Console to improve their website SEO Adelaide and as...
Read more